Truth is hard, hence deceit.
Personal branding is a combination of deception, propaganda, and manipulation. Managing a person’s attention or actions to benefit oneself is one of the primary goals of personal branding.
Be it the coveted UPSC exam that selects bureaucrats for running the administrative wing of the Republic of India or a 5-year old who is trying for admission into kindergarten, an interview is usually the final leg of the selection process. Consciously or unconsciously, interviews are one of the common deception games.
The first question that is shot at an interviewee in most cases: introduce yourself. There are multiple labels to a person’s character and only the favorable ones to the situation will see the light of the day. Obviously, recruiters are responsible for inciting curated and ideal responses and a resolute candidate will not waver from supplying those.
Nothing in this world is harder than speaking the truth, nothing easier than flattery.
Dostoevsky is on point with this quote, and it is reflective in most games people play to garner control or influence others. Lately, political correctness has been the theme of many dialogues, and in the long run, it seems to be a counterintuitive methodology. In the pretense of political correctness, some of the important points leak through the cracks and aren’t addressed.
It may be difficult for people to be completely honest during an interview or an exchange of any sort, but it wouldn’t hurt to interview oneself just to know all the labels that make up one’s personality.